Mar 1, 2012


**Upstream International SMS Privacy Policy**

At Upstream International, we value your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you use our SMS services. Please read this Privacy Policy carefully to understand our practices regarding your personal information and how we will treat it.

**Information We Collect:**

When you opt-in to receive SMS communications from Upstream International, we may collect the following types of personal information:

1. **Contact Information:** Your mobile phone number.
2. **Preferences:** Any preferences you express regarding the types of messages you wish to receive.

**How We Use Your Information:**

We may use the information we collect from you in the following ways:

1. **Sending SMS Communications:** To send you important updates, notifications, promotional offers, and other relevant information via SMS.
2. **Personalization:** To personalize your experience and the content of the SMS messages based on your preferences and interests.
3. **Improvement of Services:** To analyze usage trends and preferences, and to improve our SMS services and overall user experience.
4. **Legal Compliance:** To comply with applicable laws, regulations, and legal processes, or to respond to lawful requests from public authorities.

**Disclosure of Your Information:**

We may disclose your personal information to the following parties:

1. **Service Providers:** Third-party service providers who assist us in operating our SMS services and conducting our business.
2. **Legal Requirements:** When required by law or in response to valid legal processes, such as subpoenas or court orders.
3. **Protection of Rights:** To protect and defend our rights or property, or the rights or safety of others.

**Your Choices:**

You have the following choices regarding your personal information:

1. **Opt-Out:** You may opt-out of receiving SMS communications from us at any time by following the instructions provided in the SMS messages or by contacting us directly.
2. **Update Preferences:** You may update your preferences regarding the types of SMS messages you wish to receive by contacting us directly.


We have implemented appropriate technical and organizational measures to safeguard your personal information from unauthorized access, use, or disclosure.

**Changes to this Privacy Policy:**

We reserve the right to update or modify this Privacy Policy at any time. Any changes will be effective immediately upon posting the updated Privacy Policy on our website.

**Contact Us:**

If you have any questions or concerns about this Privacy Policy or our SMS practices, please contact us at

**Effective May 2024

This Privacy Policy is effective as of May 2024 and it supersedes all prior versions.